True ApprAIsal

About us

It started with a grandfather’s coin collection.

Why I built True ApprAIsal

When my father-in-law passed his coin collection down to my son, we wanted to know what we had. There were apps for coins and separate apps for cards, but nothing that handled the wide variety of things people actually collect — and no single place to keep a whole collection, across every category, in one digital vault.

So I built True ApprAIsal.

— Scott Cranford, Founder

What it does for a collection like ours

  1. Know what you have

    Photograph a coin, a card, a bottle or a painting. A panel of AI specialists identifies it, checks it for signs of fakes and estimates its value in minutes.

  2. One vault for everything

    Every category in one place, with your collection’s total value at a glance.

  3. Label it and link it

    Print a QR sticker for each coin holder, card sleeve or box. Scan it to jump straight to that item’s appraisal.

  4. Keep the record

    Download a report for any item, or the whole collection, to keep with it or share with family.

  5. Pass it down together

    Invite family into your collection, so the next generation inherits the story along with the items.

Get in touch

Questions, partnerships or press: support@trueappraisal.ai

True ApprAIsal is operated by Cranford Holdings Group LLC.